{"id":404,"date":"2023-10-06T18:02:04","date_gmt":"2023-10-06T18:02:04","guid":{"rendered":"https:\/\/fugmann-online.de\/?p=404"},"modified":"2024-11-18T03:26:19","modified_gmt":"2024-11-18T03:26:19","slug":"buecherliste-media-planung-teil-ii","status":"publish","type":"post","link":"https:\/\/fugmann-online.de\/?p=404","title":{"rendered":"B\u00fccherliste Media\/ Planung Teil II"},"content":{"rendered":"\n<p class=\"wp-block-paragraph\">Hier ist meine aktuelle B\u00fccherliste zum Thema Mediaplanung, Teil 2: <\/p>\n\n\n\n<ul class=\"wp-block-list\">\n<li>Felix Beilharz u.a.: Online Marketing Manager*in, Handbuch f\u00fcr die Praxis, 3. Auflage 2024, Verlag O\u00b4Reilly Heidelberg<\/li>\n\n\n\n<li>Werner Pepels: Grundlagen der Mediaplanung. Berlin 2023<\/li>\n\n\n\n<li>Tomas Herzberger &amp; Sandro Jenny: Growth Hacking, 3. Auflage 2022, Verlag Rheinwerk Computing<\/li>\n\n\n\n<li>Ingemar Reimer: Das Buch zu Google Ads. Strategien f\u00fcr kleine und mittlere Unternehmen, Verlag O\u00b4REILLY, neueste Auflage<\/li>\n\n\n\n<li>Guido Pelzer &amp; Dagmar Gerigk: Google Ads. Das umfassende Handbuch, Verlag Rheinwerk Computing, neueste Auflage <\/li>\n\n\n\n<li>Kim Weinand: Local Marketing. Online werben, lokal verkaufen. Verlag Rheinwerk Computing, neueste Auflage <\/li>\n\n\n\n<li>Yvonne Kraus: Bloggen f\u00fcr Einsteiger, Verlag Rheinwerk Computing, neueste Auflage <\/li>\n<\/ul>\n","protected":false},"excerpt":{"rendered":"<p>Hier ist meine aktuelle B\u00fccherliste zum Thema Mediaplanung, Teil 2:<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-404","post","type-post","status-publish","format-standard","hentry","category-uncategorized","entry"],"_links":{"self":[{"href":"https:\/\/fugmann-online.de\/index.php?rest_route=\/wp\/v2\/posts\/404","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/fugmann-online.de\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/fugmann-online.de\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/fugmann-online.de\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/fugmann-online.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=404"}],"version-history":[{"count":6,"href":"https:\/\/fugmann-online.de\/index.php?rest_route=\/wp\/v2\/posts\/404\/revisions"}],"predecessor-version":[{"id":462,"href":"https:\/\/fugmann-online.de\/index.php?rest_route=\/wp\/v2\/posts\/404\/revisions\/462"}],"wp:attachment":[{"href":"https:\/\/fugmann-online.de\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=404"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/fugmann-online.de\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=404"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/fugmann-online.de\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=404"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}